About Our Founder

I am 75 years old and have been told by Dermatologists that I have the complexion of someone who is 50 years old. Let me tell you, I did not live in a cave to have a light complexion and be free of brown spots. I am an avid golfer and sailor for the pass 50 years and I have always spent a lot of time in the sun. Sure I used sunscreen but no matter how much you use, it still does not stop the UV rays of the sun from darkening your skin, and the result is sun damage and brown spots. What is my secret of maintaining a light, even skin tone free of brown spots?
As an engineer I decided to research each of the natural substances used in the lotion and what effects this had on the skin. So that you feel safe, here is the chemical composition of the lotion and what effect it has on the skin.

Our Beauty, Our Journey

My grandparents came from a small Italian village, Pieve di Cadore, high in the Dolomites Mountains above Venice. Several decades ago no one used sunscreen. They used a combination of natural products they found growing in the mountains or in their gardens and developed a lotion they used on their face. This resulted in fresh, tight even skin. It was in fact my grandmothers secret recipe for sun protection.

Grandma said; “Jino if you want to maintain your skin like a Venetian use this lotion on your face to keep your skin light and young looking.” Well I have been using it on and off over the years to lighten my skin and remove brown spots. As I got older I notice that wrinkles would develop around my eyes and I began to use this lotion around the corners of my eye where crows feet are most pronounced. All my friends noticed the difference in my skin verses their aging skin and they began asking for a supply of my grandmothers lotion. They had the same positive result as I did and now after many years I have begun to package and distribute this wonderful natural lotion to lighten your skin, create a fresh smooth look and feel, as well as the benefit of continued use resulting in decreasing the lines and wrinkles and other signs of aging. They all felt their skin became tighter around their eyes and face as well. I am committed to sharing the best conceivable skincare products and the most powerful natural products.

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